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ADVERTISING
Advertisements
for products and services of benefit to history educators and
students, such as books, classroom materials, research services,
programs, conferences, and travel opportunities, will be of special
interest to readers of The History Teacher.
For publishers seeking reviews: The
History Teacher features
a reviews section in every issue, covering books, films, computer
programs, and other materials of benefit to history educators.
Sample materials may be submitted for review to Reviews Editors
Arlene Lazarowitz, California State University, Long Beach, 1250 Bellflower Blvd., Long Beach,
CA 90840-1601; phone (562) 985-4423; fax (562) 985-5431; email: lazarowi@csulb.edu.
READERSHIP FIGURES
The
History Teacher is
mailed to more than 2,000 subscribing individuals and institutions
quarterly; multi-use subscriptions account for more than 6,000
readers per issue. Your ad in The History Teacher will
reach these markets:
Individuals
(and percentage of readership)
Individual
history faculty, 32%
History students,
3%
Institutions
(and percentage of readership)
Universities,
28%
4-year colleges,
16%
2-year colleges,
2%
High schools,
7%
K-8 schools,
1.5%
Private pre-collegiate
schools, 3%
School boards
and districts, 1%
Public libraries
and learning resource centers, 1.5%
Miscellaneous
education facilities, 5%
ADVERTISING RATES and SPECIFICATIONS
The History
Teacher is
produced quarterly, measures 6" x 9", is generally 130
to 150 pages per issue, and is perfect-bound. The following specifications
will help you plan your advertisement design and placement:
Book size: 6"
x 9"
Publication dates: November, February, May, and August.
Ad reservations: Due 2 months before publication date.
November issue: September 1
February issue: December 1
May issue: March 1
August issue: June 1
Camera-ready ads: Due 6 weeks before publication date.
November issue: September 15
February issue: December 15
May issue: March 15
August issue: June 15
Ad colors:
On inside covers and within text pages, black and white only.
Back cover ads must print in the cover color designated for each
issue:
November cover: Reflex blue
February cover: Black
May cover: PMS 340U (green)
August cover: PMS 438U (brown)
Ad sizes: Full-page and half-page only.
Full-page: 5-1/2" wide x 8-1/2" deep
Half-page: 4-1/2" wide x 4-1/4" deep
Ad Rates: (Sorry, no agency discounts are provided)
Full-page, within text pages: $250
Half-page, within text pages: $175
Inside front and back covers (full-page only): $300
Back cover (full-page only): $350
Payment Method: Please
make checks payable to The Society for History Education.
For more information, contact:
Elisa J. Herrera
Society for History Education
California State University, Long Beach
1250 Bellflower Boulevard
Long Beach, CA 90840-1601
phone (562) 985-2573 / fax (562) 985-5431
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